Due to elimination of maintenance, real-estate cost, the retailers are able to sell the products with attractive discounts through online. Experience refers to how much the user has been exposed to a given technology. A payment method and delivery site is chosen during this step. A wide selection of products and services are provided on the internet. They have the ability to attack specific accounts and transfer stolen funds to their accounts. Online Shopping And Shopping 745 Words | 3 Pages. The accuracy and usefulness of an online store site also influence customer attitudes. (2004) suggested that demographics and lifestyle characteristics also play an important role in customer buying behavior. Exchanging or returning faulty items can prove to be difficult when they were shopped online. Ã2Çíc~ÒHñ d #Å%±×#Çz~XêJ¶qHTá¸ZCý&Ùo»Í4ZRy6Y.ßµ,Ã;Î(æKg0ÒaíûÙP W#¨ÿ]!«5Ð@£ºUfS Online shopping is a new technology that has been created along with the development of the Internet. Therefore, if online shopping is a socially desirable behaviour, a person is more likely to shop electronically (George, 2002). The process of online shopping may be defined as when consumers decide to use the internet to shop. People gets rare time to go out and shop, so mostly people now prefers online shopping in pakistan . If a store is within walking distance, many people will prefer to go shopping the traditional way. Enjoyment in using a web site (online store) significantly affects intentions to use (Davis et al., 1992; Igbaria et al., 1995; Teo et al., 1999; Venkatesh et al., 2002). This step is referred to as the “temporary purchase”. Disadvantages of Online Shopping.According to Wikipedia (2004), online shopping is the process consumers go through to pay for products or services over the internet. Essay on E-Commerce: Scope, Importance, Advantages and Limitations! This factor is important while studying the online shopping behavior because many people rely on the knowledge acquired from past experiences to develop behavioural intentions for the future. This will interest price sensitive consumers/shoppers. Also, subjective norm (which will also be called social pressure in this research) is “the social pressure to commit or not to commit to a certain behaviour” (Ajzen, 2006). 7. Online Shopping. The Online Shopping Experience. (2007) argued that if the online shopping process is not perceived to be easy to use, the consumer will leave the online store. This situation eventually led to the development of the Technology Acceptance Model (TAM). Monsuwe et al. Conducting business over the internet is simply visiting specific websites, also referred to as surfing the web, for online shopping or business related matters. Therefore, I think this is definitely a positive trend and the popularity of online shopping is likely to continue. If a consumer is in need for a special item which is not available in traditional stores and markets, he can consider online shopping as a way to fulfill his needs (Wolfinbarger and Gilly, 2001). Positive or negative social pressures, such as media, online social groups or word-of-mouth, influence customers to increase or decrease their intention to shop online. 1. The customer can go on sites where previous customers have rated, reviewed and commented on a product to get a clear idea about it. 104 No.9. Therefore, usefulness usually acts as a persuasive tool that increases social influences on intention to continue using the technology. Know the cons of online shopping to realize the benefits of shopping at a traditional store. We should make our lives easier than before. The consumer is unable to check the quality of the product online. It is a personal preference when it comes to choosing the two different shopping methods. Clearly, while it converts shopping into a hassle free experience, shopping over the internet is increasingly convenient, too. (2001) consider social pressure only marginally significant for online shopping intentions, whereas Foucault et al. More and more women are working and becoming independent nowadays and the responsibility of a household being mostly on their shoulders, they are turning to electronic commerce to do grocery shopping and other purchases. Online shopping is a process whereby consumers directly buy goods, services etc. Price sensitive shoppers are mainly concerned with getting products at the lowest price or gaining the best value for the money they spend (Bellenger, 1980). Company Registration No: 4964706. According to Wikipedia (2004), online shopping is the process consumers go through to pay for products or services over the internet. up. It alleges that intentional behavior is primarily determined by both the attitudes adopted by potential customers toward performing the act and what people will think about them (social norms/subjective norms). It is yet to understand what factors influence online shopping decision process. A customer is not bound to specific locations or opening times anymore. High income households are associated with a lavish lifestyle. Online shopping can be perceived as a two-sided coin. Because of the numerous advantages and benefits, more and more people say they prefer online shopping over conventional shopping these days. Moreover, some consumers, who cannot shop in traditional stores due to an illness or any other immobilizing factors, can resort to online shopping to meet their shopping goals. TRA is used to understand the determinants of intentional behavior. It is a convenient method of shopping and allows for a vast array of products to be at your fingertips. 1. Some sites just want youre money and won't give you anything . Online shopping. However, there is an argument that online shopping will become more popular than traditional shopping in the future. Registered office: Venture House, Cross Street, Arnold, Nottingham, Nottinghamshire, NG5 7PJ. Furthermore, the reason behind the consumer’s purchase also is important. Online retail sales are estimated to grow from $172 billion in 2005 to $329 billion in 2010 [Johnson 2005]. Many websites do not ensure data protection and sell or supply customers’ contact information to an online merchant. Disadvantages of Online Shopping. On the other hand, others prefer to interact or deal with people instead of machines, which are perceived to be impersonal and unable to provide personalized service (Dabholkar and Bagozzi, 2002; Walker et al., 2002; Dabholkar, 1996; Prendergast and Marr, 1994; Cowles and Crosby, 1990). The process of online shopping may be initiated by a consumer’s need for a particular product. According to Burke (1996), perceived usefulness is the primary prerequisite for mass market technology acceptance, which depends on consumers’ expectations about how technology can improve and simplify their lives (Peterson et al., 1997). However, if there is any kind of limitations or the payment procedures are too complicated, the consumer can search for another product within the same website or choose to leave the shopping store for another website. The next steps involve waiting for the products and checking them before acceptance. Another advantage of online shopping is the abundance of information and reviews on products which are available on the internet. The consumer searches for online stores websites and browses the different websites until an appropriate website is found. (1999) suggested that the main reason why many people still have to shop online or provide personal information to online vendors is due to a lack of trust, which is manifested in their concern that online vendors will sell their personal information to third parties without their knowledge or permission. Do you have a 2:1 degree or higher? There are some scammers who often sell products at a very low price just so that they can get the credit card information or bank account details of a person. You can view samples of our professional work here. Due to elimination of maintenance, real-estate cost, the retailers are able to sell the products with attractive discounts through online. A process essay explains the how-tos of a certain topic. From an economic point of view, lifestyle indicates how individuals assign their income and expenditures. Online shopping saves money. To attract customers to shop online, e-tailers and marketers offer discounts to the customers. nice article on online shopping, it is a growing trend that e-shopping is flourishing in pakistan day by day. Once the specific product is found, the consumer will put it into a shopping cart. Age has been seen to reduce the perception of the risk factor. They are usually computer literate, own computers and have internet connections. Moreover, online stores now provide 360 degrees view or through virtual 3-Dimension simulation compared to earlier on when flat pictures and standard feature specifications were considered to be one of the most relevant sources of information obtained on the web when purchasing online (Jiyeon K., and Forsythe S. (2010). E-Commerce and Online Shopping. various ways to buy things such as online shopping and shopping at the mall. Shoppers can visit web stores from the comfort of their homes and shop as they sit in front of the computer. Study for free with our range of university lectures! The emergence of the internet has allowed for a paradigm shift in how people shop traditionally. Perceived ease of use in the context of this research refers to the extent to which a consumer believes that online shopping will be free of effort (Chiu et al., 2009). Web site design describes the appeal that user interface design presents to customers (Lee and Lin, 2005). Also, if the company of the online store have no credibility and they don't sent the product out, you will lost everything. This is not an example of the work produced by our Essay Writing Service. From there on, the online shopper can either decide to search for another product or move forward to the next step. Successful acquisition of product and efficient accomplishment of the shopping task leads to customers exhibiting stronger repurchase and adoption intentions (Babin and Babin, 2001). Past surveys from Safe Home Products show that, "Eighty-nine percent of Consumers prefer online shopping to store shopping," (Safe Home Products). The consumer is not able to monitor the level of security when he is revealing personal data on the internet. Internet allows quick and easy access to large volume of information. There are some people who can buy malwares, install them on online stores and then use them to steal banking credentials of customers. Business and Marketing Essay: Grocery Stores. ONLINE SHOPPING PROS AND CONS As with most online activities, there are definite tradeoffs in online shopping between convenience, cost savings, choice, and privacy. Shopping online means you have to wait to receive the product(s) whereas traditional shopping implies that you get your purchase right away. Consumers with high incomes tend to shop online more than lower income households. However, Wood (2002) refute this statement by alleging that compared to older consumers, younger customers are more interested in trying and using new technologies, like online shopping, to gain information about new products, to compare and assess alternatives. VAT Registration No: 842417633. Essay on E-Commerce: Scope, Importance, Advantages and Limitations! §ÒUó Þ$RmãR§³XÕR\#Í² âºE)>tÉ"Î¥ÈdÙ ßaOëÍ:7S°~èJ¬¨±st4_Ô¨j¦SÔX°2óÅåÐI4æ[Î°ö6úz\ãbn:CÆ(¶n¨éÐc 2õÚ&VOA9©ËaüC½Ê5iæíów×Öo½DóðWJ×`ómWk¶]ç?M&%^n Ä GÍ8ª@|&Ö¡SUtY(PE%ïvª0Ó. Davis (1989) then extended the TPB to propose the TAM. There are many individuals that are looking for other amazing alternatives shopping and online shipping is just the fix for that. Free resources to assist you with your university studies! Online shopping has become a popular shopping method ever since the internet has declared a takeover. If a system or technology is very difficult or complex to use, it will not be likely be used if an alternative method already exists. According to Pavlou and Fygenson (2006), trust is defined as the buyer’s belief that the seller will behave benevolently, capably and ethically. A web site is useful if it delivers services to a customer but not if the customers’ delivery expectations are not met (Barnes and Vidgen, 2000). One is shopping online, another is shopping at the real shop. Know the cons of online shopping to realize the benefits of shopping at a traditional store. Furthermore, if a previous online shopping experience was not satisfactory, it has a negative impact on the acceptance of online shopping (Oliver, 1980; Oliver and Swan, 1989a). Internet also offers a wide variety of products and competitive prices. The decision to buy process essay online should be a result of your desire to score a top grade no matter the challenges you are facing. However, these theories have had little success where prediction of technology acceptance is concerned. Mahmood et al. The consumer does not get the opportunity to inspect the product personally or try it until it arrives by post. Online Shopping vs Traditional Shopping Essay 792 Words | 4 Pages. Therefore, the online purchase intention is higher in mature consumers as they find fewer risks associated with online shopping. From simple essay plans, through to full dissertations, you can guarantee we have a service perfectly matched to your needs. As stated by Bellenger (1980), price sensitive shoppers view low prices as a very big incentive. It is difficult to recognize an honest trader from a fraudulent one on the internet. In the past, The Theory of Reasoned Action (TRA) and The Theory of Planned Behaviour (TPB) have been used excessively to predict the different types of behavior. Essays Related to Online shopping. Online Shopping Vs Traditional Shopping October 3, 2010 | Online Shopping Vs Traditional Shopping Online shopping is the process whereby consumers directly buy goods or services from a seller in real-time, without an intermediary service, over the Internet. Mauritius is slowly approaching the same situation as USA with woman emancipation increasing and more people being computer literate. After the purchase is done, there is the “payment process”. Shopping: 'the new form of hunting' (Genco et al. They may then indulge in fraudulent activities, taking the money and sending worthless or faulty items or sometimes not even anything. This model has been studied and tested with a variety of technologies and populations and it has turned up to be one of the most robust theories of behavior. There are many advantages of online shopping; this is the reason why online stores are a booming business today. Consumers will refrain from shopping online if they do not get the assurance that their credit card information is secure and protected from potential hackers (Collier and Bienstock, 2006). ÕBµòySb]ÏT@«LSTq©XwÀR¨}´±rÙ¡k§ª2+ñÖW5þsíÀ×õªC`é ÝMø(³³Òq01\µÔ*ÊÝÐDøê ÎÀú. 7. Another bis … All work is written to order. Highly educated people are more comfortable using the electronic medium to shop (Burke, 2002). There are tons of online shopping sites where you can buy everything from plane tickets and flat-screen TVs to food, clothes, furniture, office supplies, movies, and lots more. 24th Apr 2017 You can buy whatever you want even at 3 a. m. in the morning. Looking for a flexible role? Mohammed Online shopping has spread in the world as a result of the improve of technology. Our academic experts are ready and waiting to assist with any writing project you may have. which is the best way to save time, money, avoid polution and other hazards. 1. Social pressure has the possibility to have an impact on the behavior of people to shop online or not. íëÂ ÔBÛ E commerce is the easiest, most convenient way of conducting business over the internet for business professionals and individuals. Design and Implementation of E-Commerce Site for Online Shopping 10 4.0 ONLINE SHOPPING APPLICATION: Anyone can view Online Shopping portal and available products, but every user must login by his/her Username and password in order to purchase or order products. On the other hand, fraud and security concerns and privacy concerns are drawbacks of the online shopping channel. These online shopping pros and cons show that this process is usually beneficial to companies and consumers. In conclusion, online shopping offers greater benefits to customers when compared to in-store purchasing. Prices are typically cheaper, shipping is fast, and the products arrive in good condition. 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